LABS

Lab 03
COMMUNICATION/SOCIAL NETWORKING/TECHNOLOGY IDEAS IN UNEXPECTED PLACES
James Piecowye & Giorgio Ungania

ABSTRACT
Over the five days, workshop participants will explore, create and implement a physical means of talking to and engaging communities in Dubai with ideas for change. They will learn to employ and exploit Web2.0 technology effectively, the art of rapidly piloting ideas (ready-fire-aim), unconventional storytelling methods, computer facilitated multimedia experiences, team trust, grassroots communication strategies and more. The end of the workshop series will culminate in one or several projects being implemented to literally bring the conceptualized idea to life and generate a reaction. Participants will be expected to not only think about DESIGN CHANGE but also how to be that change.

BIOs
Giorgio Ungania
Giorgio started his career in the music industry where he worked as a sound engineer/producer for various recording studios. Later he joined the broadcasting industry as audio post manager for Orbit Satellite TV and later Dubai Media Incorporated. He is a regular columnist for various specialized technical magazines such as Digital Studio, Sound and Stage, Middle Eastern Broadcasting Journal. He is also the editor-in-chief of Connessioni, the leading Italian magazine for domotics and home automation. He joined SAE Institute in 2006 as Corporate Training and Marketing manager with the mission of providing Arab corporations with updated training in new media technologies. In 2007 he was selected by Apple Inc. as Apple Distinguished Educator for the Middle East.

James Piecowye
Piecowye started his academic career at Vanier College in Montreal teaching in the Humanities Department and under the trust and guidance of Dr. Jin Kim at SUNY Plattsburgh realized he had a talent for teaching a variety of communication related courses. Today Piecowye is an associate professor at Zayed University’s Dubai Campus, where he has been a member of the Communication and Media Sciences College for 10 years. Piecowye is very active at Zayed University constantly trying to link theory and practice together and has become a firm advocate of the use of WEB 2.0 technology in the classroom and beyond.